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Our message blasted the pavement with power-washed stencils.
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We plastered construction site walls with posters.
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The Handmobile was born.
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Our team hit the streets equipped with foam hands, encouraging young workers to pledge to work safely.
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Posters encouraged young workers to raise their hand before it was too late.
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Local design students created postcards inspired by real young-worker stories.
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The Raise Your Hand team was everywhere. From community events and festivals, to campuses like UBC, SFU, BCIT and UVic.
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The hand-covered bus reached out to young workers on their way to school and work.
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On-site graffiti demonstrations brought some of the young workers stories to life.
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Buskers roamed the busy streets and festivals singing the anthem in a variety of musical styles.
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A music video for the anthem was uploaded to YouTube.
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Young workers sang along to the anthem at events. Video mashups featuring the Karaoke contestants were posted to YouTube.
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Our team was at all the major universities and all the major festivals, including, Rock the Bells, Crankworx and Virgin Fest.
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Stylee tees and hats were given away as prizes at every event.
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The team van got a retro upgrade.
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Young workers could create their own custom buttons (at events or online) to show support for the movement.
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